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Living craft traditions, carried forward since 1969

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The Shrujan Story

From Kaki’s vision to the hands of thousands of women across Kutch, Shrujan has quietly safeguarded the region’s living craft traditions for over five decades.
Founded by Chanda Shroff — the first Indian Laureate of the Rolex Award for Enterprise — Shrujan continues to preserve the knowledge, dignity, and artistry of entire communities.

EXPLORE OUR LEGACY

Philosophy & Values

Dignity and Respect

We work with deep respect for the people, skills and traditions that shape every Shrujan piece.
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Continuity of Craft

Our work keeps the craft traditions of Kutch alive by allowing them to grow and remain relevant.
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Conscious Practice

Every decision we make from materials to process is guided by care, responsibility and attention to detail.
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Craft Traditions of Kutch

Kutch is home to a remarkable range of craft practices shaped by landscape, community and generations of knowledge. Explore the living traditions that continue to evolve while remaining deeply rooted in place.

Ajrakh Block Print

Embroidery

Discharge print
Explore Crafts

Living & Learning Design Centre (LLDC)

A museum and cultural institution dedicated to the crafts of Kutch, with galleries, research programmes and archives that explore the region’s living traditions.
Visit the lldc museum

Gifting & Collaborations

We work with organisations and individuals on refined handcrafted gifting projects rooted in craft and thoughtful design.

Enquiry about Gifting

Visit & Experience

Ways to connect more closely with Shrujan and the region of Kutch

Visit Shrujan

Step behind the scenes at the Shrujan campus to see where design development, sampling and craft processes come together.

Plan your visit

Visit Kutch

Discover Kutch through journeys that connect you with its landscapes, craft traditions and communities in meaningful ways.

Plan your trip

Press and Recognition

Store Locations

Bhujodi

Bhujodi

Behind G.E.B Sub Station, Bhujodi, Bhuj, Kutch - 370020
Tel: + 91 – 2832 -240272 / 241903
Mobile: + 91 9099974395
LLDC Museum

LLDC Museum

Living and learning Design Centre, 705, Bhuj – Bhachau Road, Ajrakhpur, Bhuj, Kutch - 370105
Tel: + 91 – 02832 -229090
Mobile: + 91 – 9081899886
Ahmedabad

Ahmedabad

Shop No. 1, Gala Business Centre – 1, Opp. Wagh Bakri Tea Lounge, Near St. Xavier’s College Road, Navrangpura, Ahmedabad -380009
Mobile: + 91 – 7227982099
Mumbai

Mumbai

C.T.C 217/A – Wing, 1 st Floor, Flexcel Park, S.V Road, Near 24 Karat Multiplex, Jogeshwari (W) Mumbai – 400102
Tel: + 91 2262157598 / 599
Mobile: + 91 9833766584
Bhuj Airport

Bhuj Airport

Bhuj Airport, Civil Enclave Bhuj – Kutch – 370001
Mobile: + 91 9978418952
Delhi

Delhi

C.c.i.c International craft complex Plot no. 8, Nelson Mandela marg. Vasant Kunj. New Delhi 110070
Mobile: +91 88665 83477

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